Monetizing Your Analytics

Increasingly, IT and business executives talk about information as one of their most important assets. But few behave as if it is. Executives report to the board on the health of their workforce, their financials, their customers, and their partnerships, but rarely the health of their information assets. And corporations typically exhibit greater discipline in managing and accounting for their office furniture than their data. In this session, Mr. Laney will share insights from his best-selling book, Infonomics, about how organizations can monetize, manage and measure information as an actual enterprise asset. He will discuss why information both is and isn’t an asset and property, and what this means to organizations themselves and the investment community.

Immediately following our featured presentation, Doug will be joined by a panel of industry leaders to share real world examples of data monetization and take questions from our attendees.

Event Agenda:
11:30 AM – Event Kick-off and Introductions
12:00 PM – Featured Presentation with Doug Laney
12:30 PM – Moderated Q&A with Doug Laney and Expert Panel (see below)
1:00 PM – Event Wrap-up

Date & Time

  • December 15, 2021
  • 8:00 AM – 10:30 AM

Featured Speakers:

Doug Laney

Authored of Infonomics

Doug Laney is an industry influencer, educator, and author consulting to business-, data-, and analytics leaders on conceiving and implementing new data-driven value streams. He originated the field of infonomics and authored the best-selling book, Infonomics. Doug is a three-time Gartner annual thought leadership award recipient, a World Economic Forum advisor, a Forbes contributing author, and co-chairs the annual MIT Chief Data Officer Symposium. He also is a visiting professor at the University of Illinois and Carnegie Mellon business schools, and sits on various high-tech company advisory boards.


Tim Arnold

VP of Data Assets at Advocate Aurora Health

Tim Arnold serves as the VP of Data Assets at Advocate Aurora Health where he is responsible for exploring and implementing novel strategies that will help AAH realize greater value from its data. Prior to stepping into this position, Tim spent nearly two decades working for healthcare systems in Illinois, Maine, and Massachusetts. His roles ranged from operations consulting positions that focused on streamlining patient flow and improving patient satisfaction, to leadership roles over functions including quality as well as Oncology and Cardiopulmonary service lines. Most recently, Tim spent five years overseeing the Advocate Cerner Collaborative. This multidisciplinary team focused on using data and technology to advance the mission of value-based care. The team developed several predictive models that were later implemented at hundreds of healthcare sites across the US.


Claire Gubian 

Business Transformation Lead at Dataiku

Claire Gubian leads the Business Transformation practice at Dataiku, which helps customers accelerate their transformation thanks to AI. She is a seasoned leader who spent most of her career in management consulting, advising large organizations on their digital transformation, and at PayPal, where she was leading the peer-to-peer payments product line notably during the mobile revolution. Claire is passionate about how large organizations, but also each individual, embrace change and transform their way of working and making decisions thanks to technology and data. She has traveled the world and what she loves the most about her job is connecting the dots and sharing best practices across multiple geographies and industries.


Anoop Tiwari

Vice President of Business Development at

Anoop Tiwari is Vice President of Business Development at where in the past 16+ years, he has worked on strategic planning, partnerships, M&A, and various internal research & analytics projects for new value creation, strategic decision making, and advertising value demonstration to customers. Anoop completed his MBA from Purdue University in 2005 and is an Executive Scholar alumnus of Kellogg School of Management. Before business school, Anoop has worked in business development in technology and academic scientific research fields. Anoop is passionate about all things digital and loves analytics & data visualization. He is active with various industry associations and an advisor at the graduate program in IIT Stuart School of Business. He is also on advisory boards for several early-stage ventures.