Maturing Your Analytics
Featuring Google's Chief Analytics Evangelist
- Key principles to drive analytics maturity – people, process, technology
- Building a successful and effective analytics team
- Creating a culture where analysts thrive
- Evolving your organization to achieve your target maturity
Date & Time
- Wednesday, December 7
- 5:00 PM – 8:00 PM
Location
Brookfield Zoo
South Gate Main Entrance
3300 Golf Rd
Brookfield, IL 60513
Featured Speaker:
Kevin Hartman
Chief Analytics Evangelist at Google
Kevin Hartman is a devoted and artistic practitioner of data. He believes data must do more than simply supply insights that motivate creative thought. Rather, data must express insights in ways that are just as creative as the ideas they inspire.
As Chief Analytics Evangelist, Kevin partners with major advertisers, creative agencies, and media companies to develop digital solutions that build businesses and brands. His approach mixes science and art to deliver inventive, fact-based strategies that reduce uncertainty and increase effectiveness in the marketing and advertising programs they create.
Kevin holds a BA from The University of Notre Dame, an MBA from The University of Chicago Graduate School of Business, and a MPP from The University of Chicago’s Harris Graduate School of Public Policy.
Agenda
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5:00-6:45 – Networking, drinks, heavy hors d’oeuvres
- 6:45-7:00 – Kick-off and introductions
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7:00-8:00 – Keynote speaker presentation with Q&A
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8:00-9:00 – Extended networking and access to Holiday Magic light show
Network with other data analytics executives, share your experiences and explore learnings from your peers.
